If you are into online businesses that mean you earn your income through your website then it is very important for you to have a good crowd. For a good crowd, it is very important that they find your web page or website and also it is important that your website has good ranking in search engines. Now sometimes it happens that your content is good and what your website offers is also good but there are no customers on your site. This generally happens when people cannot find your web page. This can be due to Dead Link.
A Dead Link is a link that has no use and is not functioning. It may not function because of the following reasons:
If a website has too many Dead Link then it is said to have link rot.
Dead Link makes the destination web page not available. So this is a major problem for website owner and also for customers. Website owner loses business, reputation, its ranking on search engines and customers whereas customers lose information but they find other site for that. These reasons can lead to the failure of any website and cause a major loss to the website owner.
The heading is true for any website owner. If you do not want to lose any customer (old or new) then you should try this tool at least once for safety. You should make sure that whatever you are selling be it information or any product then it should be available to the customers. If the links remain dead then new customers will not be able to find your website and old customers will get tired of trying too hard to reach a website and they will simply find another website.